ASPIRING ACCOUNT PLANNER

My name is Sierra Backiel and I am an aspiring account planner, who is in the process of completing a degree in advertising at the University of South Carolina. My concentration is in sports media, and I also have a focus in retailing and fashion. I aspire to apply my knowledge in advertising to one, or both of these areas, and I am eager to learn more from those with more experience in the field. I am currently based out of Columbia, South Carolina, and Secaucus, New Jersey.

The world of advertising is something I am extremely passionate about, as it combines detail oriented research with a creative way of thinking. I am extremely detail oriented, and have a very analytical brain, but a life without creativity is a life I actively try to deter. In the upcoming year, I aim to gain knowledge and experience both inside and outside of the classroom.